Commercial Partnerships

Commercial Partnerships

Our team’s focus is to deliver a mutually beneficial partnership between brands and athletes. We understand the sports sponsorship sector from both perspectives.

Brand owners require engagement with their customers. Football is the world’s most watched sport; elite players are idolised and enjoy hero worship status by millions of fans. The Premier League has the largest global following in the game making its players the perfect marketing tool.

We are storytellers that know how to connect the right companies with the right football talent. Rather than looking at commercial deals as a purely time for cash equation, we take a more holistic view on commercial opportunities. We look at how both parties can help each other beyond cash in the bank or eyeballs on a brand.

By developing our client’s profiles we ensure all the right building blocks are in place to be attractive to brands. Brands look for well-managed, well-behaved players they can trust. Brands require marketable players so we carefully plot your strategy whilst always managing your expectations with honesty.