About Us

Engaging athletes with brands globally

Who are we?

We are an International Marketing and Commercial agency in sport. We are experts in creating strong stories for athletes and brands on digital media platforms. Having worked for a number of global brands we understand the requirements from brands to activate marketing campaigns with sporting influencers. We advise our clients on the most efficient marketing campaigns to deliver ROI.



Why us?

We’re a young team of professionals with a passion for sports and brands. Ranging from different backgrounds each individual at B-Engaged brings fresh new ideas for our players and brands. Our varied client base requires us to be able to adapt efficiently to each specific individuals needs and campaigns. With both brand and athlete strategies in mind, B-Engaged provides great value for money and peace of mind for all our clients.



Total Number of Clients

Engaged Fans Globally (Million)

Number of brand campaigns

Value of deals (million)

Management Team

Ehsen Shah

Ehsen Shah

Managing Director

After identifying a gap in the commercial market to work alongside player, brand & agent in order to achieve maximum ROI for all concerned Ehsen set up B-Engaged. Prior to B-Engaged, Ehsen worked with global brands on activating global sponsorships. With years of experience in campaign activation, Ehsen has vast knowledge of both brand and athlete strategies.

Kieran Clarke

Kieran Clarke

Creative Manager

Kieran is a highly skilled photographer, editor and digital marketer who began working freelance at the age of 19 photographing professional football matches. At the age of 21 he has been published by many global publications with the likes of Pro Direct, Nike, Adidas, New Balance all commissioning Kieran to market their new boot launches. Kieran helps lead a team of 3 on all marketing campaigns for clients.

 

Warwick Martin

Warwick Martin

Commercial Manager

Warwick currently works within the commercial department developing the partnerships for our clients in the UK. Having worked in sport for over 5 years both player and brand side, Warwick brings a great depth of partnership campaign experiences.

 

 

 

 

Solli

Solli

Video Production

Solli joined the team to control B-Engaged’s video production and editing for client content. Working alongside freelancers Solli leads on story board creation through to video effects and editing.

Will Avery

Will Avery

Marketing Assistant

Will joined the team following an impressive internship period. Will studied Sport Business & Marketing at Wembley Stadium’s UCFB institute. With a strong passion for sport and in-depth understanding of the sports social space, Will provides great insight for the team with the younger demographics.

 

 

 

 

 

 

Charlie Hoare

Charlie Hoare

Video Production

Charlie brings over 5 years background working in television where he produced and delivered shows for major UK broadcasters such as BBC and Sky Sports. Charlie has the production skill-set to produce content to a high quality matching that of the client’s needs. His technical understanding of post-production work flows and editing supports ideas and creativity when delivering high quality content.

 

 

 

 

Cristian Martin

Cristian Martin

Head of Spanish Operations

Cristian has a vast amount of experience in the Spanish football space. Following club media roles and a short stint as a journalist Cristian provides B-Engaged clients with strong knowledge of the Spanish markets. Cristian has also held marketing roles within clubs to activate commercial partnerships allowing B-Engaged clients to access Spanish brands.

Joan Sanmarti

Joan Sanmarti

Spain Commercial Manager

Joan works alongside our Spanish team in developing commercial relationships and player management. Joan has been heavily involved in Lufthansa airlines commercial activities across Europe and head of commercial in USA. Joan brings German, Spanish and USA market knowledge to B-Engaged’s team.

Andreu Freixes

Andreu Freixes

South American Executive

Starting as an intern, Andreu impressed the team with his knowledge of the South American footballers and managers. Andreu is working as our South American Executive who will deal with clients & brands from the region. Despite being only 22 years old, Andreu has a vast amount of experience in the world of football, having worked for Premier League Clubs and also international experience in a South American organisations. His football knowledge is combined with a marketing degree in the University Pompeu Fabra (Barcelona). Andreu represents perfectly the B-Engaged essence: football, marketing and connecting different cultures and countries.

Lluis Perez

Lluis Perez

Spanish Executive

Lluis who hails from the footballing city of Barcelona brings a wealth of VIP client services experience having managed some very well-known clients whilst working with ventander & Caixa bank in Barcelona. Lluis assists with all the Spanish speaking clients, providing them with clear communications and local knowledge in their native language.

Alfie Dinsey

Alfie Dinsey

Graphic Design

Currently a graphic design student at University Alfie brings fresh new concepts to all the clients at B-Engaged. Revitalising clients brand images and profiles, Alfie’s skill-sets allow clients to stand-out from the crowded digital space with fresh and unique concepts.

Latest Blog Posts

We are delighted to announce the launch of B-Engaged. A sports marketing, commercial and image rights firm. Our key specialities include, innovative athlete marketing, strategic commercial partnerships and HMRC approved UK image rights management. With years of experience at B-Engaged ranging from Nike, Wasserman,…

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