Life as a Social Media Executive

Heading straight into an office might seem normal on your first day of work at a new company, but having had two years of zoom call meetings at a previous role, life at B-Engaged started on the front foot. 

Meeting my manager, Jordan, and the founder, Ehsen, I learnt the ropes of the job in a meeting room near Warren Street. The next day felt more familiar, working from my living room in Brixton whilst meeting the majority of the team on calls throughout the day. 

Like many others though, I didn’t have to wait long to join the team in real life as the company relocated to Holborn whilst a new London Fields-based office was being built. Getting that instant face-to-face contact allowed me to get right up to speed and learn the dynamics in ways a computer screen and a webcam just can’t do. 

Instantly, I was involved in content meetings centred around the strategy for some of football’s biggest names and creating ideas for unreleased products. In a tight-knit team, it instantly felt like there were no restrictions and no idea was too optimistic. The motto ‘solutions not problems’ became clear to see. When we figured a content strand wasn’t possible due to rights restrictions, the team instantly pivoted and found another strategy that was just as strong. 

Being able to pivot and react fluidly became a skill I crafted so quickly during the first few months as the creative output impressed and excited me being inside this new environment. Getting to experience shoots, see behind-the-scenes to how footballers operate and given the licence to lead two channels in the football and esports world made the choice to try a new company and role one that was massively rewarding. 

Having sat down to write this blog, I can’t believe that 3 months have passed already. At this company you learn something new everyday, whether it be how to produce campaigns to a new way of analysing a social channel, there is a real focus on producing excellence and learning whilst you do here. 

A quarter of a year in and I have learnt how to push the boundaries, how to keep your foot on the pedal and how to improve in an industry I love. Creating and impacting the world of football is an unbelievable feeling, and aside from playing at the top level (knee injury), it’s something I am super proud and passionate about doing. 

If you’re keen to join a unique role within the world of football, I’d definitely tell you to jump aboard at B-Engaged and see where it takes you. As a young person in the industry, it’s an opportunity full of potential.


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